Adaptive Content Management System
Moboom cooperates with all kinds of content.
Moboom’s unique approach to content separates us from them.
We use Content Sets to keep your content separate from your page design. That way, it’s easy to repurpose content without recreating it. For instance, you can use the same block of text on multiple pages or sites.
Content strategists strongly discourage this approach because it makes it impossible for you to reuse your content—a serious problem in our constantly evolving multi-device world. We guarantee that you'll need your content in other places.
No matter what content management system you use or what form your content is in, we’ll import it, synchronize it and index it.
You’re required to input your content directly into their CMS. No other platform lets you sync up feeds from various sources.
Moboom invented plugins that allow any content to work seamlessly with any widget—little to no configuration needed. There are no limits on which widgets you can use.
Generally, you can only use widgets that are compatible with the source and format of your content. This requires time-intensive coding and configuration.
We've combined the best of both worlds—responsive and adaptive—to optimize your website's appearance for any given viewing device. For example, we can send a different image to desktop and smartphone, like we do on Moboom's own homepage.
Most other platforms simply hide site elements (such as images, copy and functionality) on certain devices. This approach makes dangerous assumptions about users' needs—for example, the assumption that smartphone visitors do not need the full functionality of your website.