Moboom has simplified the task for some of the world’s leading data aggregators to publish its business listing content to multiple online directories from a single API. Previously data aggregators would be required to connect to each publisher individually.
Now, as new publishing partners are added to the network, they simply need to choose who they wish to submit their data to. This benefits the data partner and its clients by having more end points they publish to and for the online publisher, it is a new recurring revenue stream.
The challenge for Moboom was migrate its 100 million Hotfrog business listings from the infrastructure it had been housed in for 13 years, onto Web.com’s Central Index platform.
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Moboom has completed the migration of all 32 Hotfrog country directories onto Web.com
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